![](https://design.ferris.edu/wp-content/uploads/2022/05/1_wise-hero2.png)
WISE Against Violence
Design Project Center
Senior project
Spring 2022
Mallory Jarrett
Lydia McCracken
Haley Pierce
Brooke Martin
A local non-profit needed a new brand identity that is consistent, communicates their values, and stands out against other non-profits. My team’s goal was to design a brand identity system for WISE Against Violence that meets the needs of survivors, attracts donors, and has a voice on the nearby university campus.
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![](https://design.ferris.edu/wp-content/uploads/2022/05/logos-1.png)
![](https://design.ferris.edu/wp-content/uploads/2022/05/concept-img-1.png)
![](https://design.ferris.edu/wp-content/uploads/2022/05/colors-1.png)
![](https://design.ferris.edu/wp-content/uploads/2022/05/values.png)
![](https://design.ferris.edu/wp-content/uploads/2022/05/posters.png)
![](https://design.ferris.edu/wp-content/uploads/2022/05/shirts-1.png)
![](https://design.ferris.edu/wp-content/uploads/2022/05/ENCOURAGING-OTHERS.png)
![](https://design.ferris.edu/wp-content/uploads/2022/05/tear-off-flyer.png)