WISE Against Violence

Design Project Center

Senior project

Spring 2022

Mallory Jarrett

Lydia McCracken

Haley Pierce

Brooke Martin

A local non-profit needed a new brand identity that is consistent, communicates their values, and stands out against other non-profits. My team’s goal was to design a brand identity system for WISE Against Violence that meets the needs of survivors, attracts donors, and has a voice on the nearby university campus.

Posters and a presence on the university campus allows more in the community to know who WISE is, and ultimately leads to more lives brought to safety.